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cero logo from a stretched Helvetica Bold


CERO EN CONDUCTA

Graphic design system for @cero.en.conducta. Visual identity and website based on a stretched Helvetica, typical from Spain vernacular street ads. Working as part of CERO team since 2018, it's a pleasure to be able to visually direct a project with so much freedom. Follow us on instagram!

date category location links
2024_12 visual identity Valencia

ceroenconducta.es
@cero.en.conducta
CERO visual identity Valencia 2024
ADIII.ES website online 2023
TVI 3.0 device Lisbon 2023
REIMS 2028 visual identity Reims 2023
EPHEMERAL BAR device Reims 2023
PUBLI-CITÉ master project Reims 2021
DRONE device Reims 2021
AD FRIENDLY device Valencia 2019
C'EST PAS VERSAILLES ICI device Reims 2021
CERO ARCHIVE visual identity Valencia 2018
SI CINÉMA visual identity Caen 2018
HSC degree project Hérouville Saint-Clair 2018
MAC visual identity Caen 2017
WORK


about
Graphic designer working on visual identity and brand development projects. Originally from Spain, I've moved around France during my studies while growing an interest in graphic design at city scale.


2025_HUGOALVAREZ_PORTFOLIO.pdf


education
schooling at Lycée Francais de Valencia (2000- 2014) | CAAP Gagny (2015) | EESAB Rennes (2015) | DNSEP CAEN DNAP ESAM Caen (2016- 2018) | Post-Diplôme EPSAA Paris (2019) | tv screen DNSEP ESAD Reims (2019- 2021) |


experience
DMH log internship under the supervision of Ruedi and Vera Baur at DIX-MILLIARDS-HUMAINS Paris (2019) | internship at Auditoire Paris (2021) | bureaucommun establishment of BureauCommun Reims (2021) | reims 2028 logo working for REIMS 2028 - Capitale européenne de la Culture (2022- 2023) | cero logo working with CERO EN CONDUCTA (2018- 2023) |


archive
CONVERSE x TN design contest WWWESH PROGRAM online (2020) | citeU flyers for the I Architecture and Engineering Days of the College of Spain at Cité Universitaire Internationale de Paris (2021) | Ovidi logo website for Ovidi Benet (2021) | CERO EN CONDUCTA (2021) | BureauCommun (2023) | Yasmina Elkak (2023) | ADIII.ES (2023) | VoramarFilms (2024) | Tanguy Muller (2024) |

workshop & publication
article Cero en Conducta la promotora se convierte en sello musical in Neo2 (2021) | article Les Rémois appelés à voter pour choisir le logo... in Le Parisien (2022) | workshop with the students of Lycée Chagall de Reims in L'Union (2022) | student workshop STARTED FROM THE BOTTOM at ESAD Reims (2022) | article Del 'reels' al videolyric in CastellonPlaza (2022) |
inquiries
CONTACT 110 rue des Capucins 51100 Reims | SIREN 888 372 802 00

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